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When sending a birthday promotional email goes hilariously wrong

Every once in a while, you have to laugh at yourself -- or your company.

ESPN sends out offers to readers of our website when it's their birthday. It's form generated, of course, and there's a cartoon on the bottom meant to be somewhat funny.

One of our readers had his birthday today and this was the cartoon on the bottom of the email, which offered 50 percent off ESPN The Magazine.

There was one problem. This is one graphic that doesn't apply to the guy we sent it to. So he sent us a note to let us know.

ESPN --

Thank you for the Happy Birthday wish. However, it seems as though you did not do your research when it comes to the statement you made. I am fully capable of hitting contested threes and actually did so at the best rate in all of college basketball. Your website so kindly displays this in the following link:

http://www.espn.com/mens-college-basketball/statistics/player/_/stat/3-points/sort/threePointFieldGoalPct

No hard feelings as I do appreciate the kind words and do hope to be a first round draft pick one day.

Best,

Connor Burchfield

After doing some verification, we confirmed that we sent this birthday email to yes, the best 3-point shooter in college basketball this year. Burchfield came off the bench for William & Mary, so he only had 71 three-point attempts, but that was enough to qualify. He hit 40 of those shots for a 56 percent make rate from behind the arc.

Thanks for the heads up, Connor. We're hoping we didn't send Steph Curry the same offer when it was his birthday three weeks ago.